Branding
North Shore Insurance Brokers wanted a logo that represented reliability, trustworthiness, and expertise — a simple and clean design that would appeal to high-end clients.
Advice was a key aspect that the company wanted to promote. With this in mind, a contemporary, simple adaptation of speech bubbles to create the main logomark was explored. The negative space was put to good use whereby the two speech bubbles formed the N of North Shore. The professional colour palette of blue and grey was carefully chosen to enhance the prestige of the company.
Disclaimer:
Design work created by Stephanie Gunn while working for Popdot Media in Sydney, Australia.
